Most page loading delays are caused by images. One way to improve speed is to use compression techniques in addition to downsizing your photographs. Website owners can reduce the size of photos without sacrificing their visual appeal by using TinyPNG in conjunction with ImageOptim. WebP files, which

The percentage of internet users who click on your advertisement after viewing it is known as the click-through rate. The more relevant your ads are to the audience, the higher the CTR, which is the campaign performance statistic that has the biggest influence on the campaign's overall outcomes.